What choices do airlines have when it comes to getting their content distributed?
This document was put toghether by Ann Cederhall and Riaan van Schoor, who have spent their careers mostly on opposite ends of the air travel distribution chain. In working together they realised there is little to no knowledge on the travel buying side (e.g. agents) of how an airline can distribute its content.
This is not a comprehensive guide by any means, and we’re quite sure given the ever changing market conditions, there are likely to be a few errors in it as well - but please do feed back anything about this document to riaan@agentivity.com or ann@leapshift.com
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